A management degree or an MBA has almost become a must have for any graduate. It is considered to be beneficial no matter whether one wants to enter the corporate industry or not. Nowadays students from all backgrounds be it commerce, science and creative fields are opting to study this course on various levels. One cannot really dismiss the versatile nature of this degree and the advantage that this degree allows one to hold over others without it. Many students are deciding to apply for management studies after their graduation due it being a professional and highly esteemed course.
One reason why students want to pursue this degree on a post graduate level is that not everyone wants to go in the corporate sector. Also doing a bachelors in another subject and then masters in management is good as one can get more skills and knowledge about different areas.
This course of management is also offered by many prestigious schools like the Asian Business School and more. Thus, a student does not have to worry about universities and can instead give attention to what type of degree they want. As there are various different levels of management degree that most schools provide, ranging from the full time courses to part time one. Then there are certificate and diploma courses too.
The reason why it would be a good move to apply for a diploma degree is that being a part time degree, one will be able to work and gain valuable work experience alongside getting education too.
A diploma is also good for those who are already working in the corporate sector but want to move onto a more senior position or want to settle on a specialization. Then doing a post graduate diploma in management in Delhi would be the best course of action.
There are a few questions that come into mind of any individual planning for a mba degree in marketing. What will be the scope of the program, what kind of jobs he will get and what will be the starting salaries are some points that are considered. But the good news is that there is a huge demand of marketing managers in all sectors. Marketing is the oldest disciplines of management and has a very good scope in today’s market trend. MBA in marketing is one of the most popular MBA courses in India and those with a degree have an option to develop a career in any discipline, be it hospitality, retail, banking, tourism, media or advertising. Salaries are very good and generally depend on the work experience of the individuals. It also depends on the position and reputation of the organization.
Here are a few job profiles for candidates with a degree in MBA marketing-
Marketing Manager: marketing manager is a person responsible for effectively handling relationships with customers. One must have good knowledge of current market trends, emerging technologies and various strategies used in marketing. To learn all this it is advised to do an mba from one of the best business schools of India
Sales Manager: sales manager has to perform a number of duties like assessing competitor activities, providing customer service, and achieving sales targets. The profile is best for those who have an interest in dealing with customers and addressing their concerns.
Product Management: product managers play a very important role in any organization. Their main function is to plan strategies that will help in promotion and growth of a specific product line.
Digital Marketing/Internet Marketing: this is one of the hottest career options for people with a degree in mba marketing. It has tremendous opportunities in areas like account management, client management, social media marketing, search engine optimization, search engine marketing etc.